Gensler Q&A: West End Mall Redevelopment

The redevelopment of Atlanta’s West End Mall is an exceptional opportunity to leverage the community’s historical and cultural significance and engage local talent, businesses and institutions. Located in a federal opportunity zone, the mixed-use development will support the entire district with funds from the City and other partners to support local businesses, incorporate affordable housing and attract investors who value social impact, all while giving residents and stakeholders a voice in the process. How can we use the power of design to propel West End towards this next chapter of prosperity? Join Gensler and Elevator City Partners’ Ryan Gravel and Donray Von as they discuss how the master plan will elevate the West End and answer your questions about the project.